Here’s our second installment of educational Lucas-based videos, with an important lesson about how you can distinguish between new visitors and repeat visitors to your website.
How might you treat these visitors differently? See the video.
There’s plugin for WordPress called “What Would Seth Godin Do.” I use it on this site.
As advertised, it simply “Displays a custom welcome message to new visitors and another to return visitors.”
This is the message I display for first-time visitors to the site:
It works like a charm. The first-timer visits the free download page and join my subscriber base. Then it’s my job to “nurture” this budding relationship.
These are some of the easiest – and least expensive! – leads you’ll ever get. Try it out!
More Lucas goodness at:
What My 9-Year-Old Son Can Teach You About Medical Device Lead Generation