Medical Device Marketing | Lead Generation | Medical Marcom

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How to Optimize your Content Creation and Distribute it for B2B

Are you being strategic about your content? How can you use your time well and ensure people will consume the content you’re producing? Then read this.

Looking for Lead Generation? Where to Start?

I’m often asked, “I’m looking for leads, can you help me?” Here is a list of questions to answer before you start lead generation and tactics to consider.

Time to Change: Fourth in a Series

Time to Change

I liked my very functional homepage design. But the Internet outgrew it. A post to show the archived look what I changed and why.

Start Here: The Most Essential Medical Device Marketing Posts on this Blog

If you’re new to this medical device marketing blog you missed some good stuff, now buried 100 posts deep into the archives. So for my new friends, here are the most essential medical device marketing articles I’ve written to date.

Covered in Shit

Michael made a product that makes a big difference to ostomy patients that have it. Too bad so few patients have it. How can he build his brand?

8 Top Articles: SEO for Medical Device Companies

Medical Device company SEO is competitive

It’s fierce competition to win the Google Wars for top rank. Here’s a round-up of articles we’ve featured on search engine optimization for medical devices.

How Do You Compare?

Customers compare alternatives and buy the device that best suits their need. How can you use this insight to drive traffic to your medical device website?

For Medical Device Startups Who Need Help

Medical device startups need capital. They need distribution. They need talent. To get them, medical device startups NEED to do this first.

My Last Ebook Was Crap: Why That’s Great News!

I promoted a crappy PDF about medical device marketing for 18 months. What I learned… and implications for you and your brand.

The dominant marketing tool in the medical equipment industry?

A visitor asked, “What are the dominant marketing tool in the medical equipment industry?” Here’s my reply for the medical device industry.

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25 pages of my best stuffGreat! I'll immediately send you:Great! I'll immediately send you:Great! I'll immediately send you:I wrote 25 pages about lead generation tactics that work for my medical device clients.
I wrote 25 pages about lead generation tactics that work for my medical device clients.
Great! I'll immediately send you:
Great! I'll immediately send you:
Great! I'll immediately send you:
Great! I'll immediately send you:
Great! I'll immediately send you:
Great! I'll immediately send you:
Great! I'll immediately send you:
I wrote a 25-page PDF called
“Steal These Ideas: 10 Proven Lead
Generators for Medical Companies.”
Would you like a copy?
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