If you are marketing medical devices, you may be concerned about the role of Facebook, Twitter, and blog comments in your social media strategy.

For medical device marketers, a summary of Derek Halpern’s seven social triggers to help you convert more online visitors into leads.

Human behavior is human behavior is human behavior. – Dan Kennedy. You don’t have to "be official" all the time. Connect with prospects on an emotional level.

I asked 4 SEO experts for 10 things, in order of importance, to help my site rankings. Answers from SEOmoz, Raven Tools, Barry Hurd, and Elgé Premeau.

Online chat will help you convert visitors. My experience with SnapEngage yielded a new customer lead within an hour of installation.

How might Claude Hopkins, the father of direct response marketing, write an advertisement for medical device marketing consultancy Medical Marcom?

Medical device marketers, earn your prospect’s interest instead of buying it. 10 actionable tactics with examples plus SEOmoz’ Rand Fishkin’s presentation.

I get it. As a medical marketing or sales rep, you don’t have time for Twitter. But you do have time to grab free info and leads! Here’s a list of the basics.

Brian Johnson, the founder of popular medical device publication MassDevice, asked for ideas to promote his conference. Here are the five ideas I offered.

If you are marketing medical devices, be smart about your post title, URL, and title meta tags. You may end up on page one.